The bulthaup Store »mg interior« in Innsbruck was completely redesigned in 2011 with an open and inviting design to encourage customers to enter the shop and explore the various rooms. The entirely new lighting design now guides the customer through the exhibition, which is spread out over two levels. The lower level, which is primarily used for cooking shows is bathed in a more private atmosphere thanks to the dimmed light of Sento lamps, on the upper level the focus is on the exhibits, which are precisely lit by surface-mounted spotlights of the Più series.
Year of realisiation: 2011
Client: bulthaup GmbH & Co. KG
Lighting design: Occhio projects / Helen Neumann
Total area: 270 m²
Lighting: Più alto, Più piano seamless, Sento soffitto singolo/due, Divo sospeso
Photography: Robert Sprang, Munich